EXPERIENCE
Associate Art Director
Crudo International Limited | Feb 2022 to Present
To lead projects through the entire design process from creative concept to photo art direction, to iteration of design concepts to finished assets. Uphold the brand consistency and quality across projects by providing art direction and thoughtful critique to designers. Collaborate with Marketing Manager on the creative direction of campaigns, to ensure campaigns and initiatives achieve objectives.
Associate Art Director
heydaysss Limited | May 2019 to Dec 2021
To assist Creative Director in producing excellent artwork for various graphic projects, oversee workflow and provide art direction and leadership to members of the design team. Handling daily operation of digital campaign, website and motion graphic design. Moreover, I was always participating in a dynamic role from project concepts to implementation, in executing flawlessly production and attending thorough design & production.
Senior Graphic Designer
505 United Limited | Apr 2018 to Apr 2019
To oversee workflow and provide creative direction and leadership to members of the design team. To co-ordinate design requirements and work with team members to produce artwork for various event projects, from creative development to render presentations. Handling promotional design, including booth, brochure, leaflet, easy-roll banner, UI and animation graphics.
Senior Graphic Designer
Oriental Enterprise Holdings Limited | Feb 2011 to Mar 2018
To assist Art Director on newspaper layout design, artwork production, output preparation, photo editing, manipulation, and retouching. Always work directly with editor and several internal departments on handling advertising, creative development basis of editorial requires.
Product Designer
Eastern Win Enterprises Limited | Jul 2010 to Feb 2011
To design audio product artworks, from design concept to final production, work close with suppliers and clients to solve any problems during production. Handle design development for creative artworks for the new collection, promotional and production material design, including catalogs, leaflet, instruction manual, and product packaging.
ACHIEVEMENTS
Champion
Portable iPod Music Systems Design Competition
Gold Peak Industries Limited | 2009
1st in Visual Arts
Kau Yan College | 2007
1st in Visual Arts
Kau Yan College | 2006
EDUCATION
High Diploma in Product and Technology Design
Hong Kong Design Institute | 2007 to 2010